A scheme which saw vans drive through London calling on illegal immigrants to leave is to be investigated by the advertising watchdog.
The Advertising Standards Authority (ASA) said it launched the inquiry into the Home Office's "go home or face arrest" vans following 60 complaints.
The pilot scheme had been widely criticised by the Lib Dems and Liberty.
A Home Office spokesman said it was in contact with the ASA and would "respond in due course".
The department has said its vans worked, but did not say how many people had left the country.
Vans were driven around Barnet, Hounslow, Barking and Dagenham, Ealing, Brent and Redbridge as part of the campaign, which started on 22 July and lasted a week.
'Misleading' claimsIn a statement, the ASA said complainants had expressed concerns that the advert, in particular the phrase "go home", was offensive and irresponsible.
It said complainants were concerned this was "reminiscent of slogans used by racist groups to attack immigrants in the past and could incite or exacerbate racial hatred and tensions in multicultural communities".
"Separately, some complainants have challenged whether the claim '106 arrests last week in your area' is misleading," the ASA added.
"They've also challenged whether it is misleading because it implies arrest is the automatic consequence of remaining in the UK without permission."
Liberal Democrat Business Secretary Vince Cable has described the scheme as "stupid and offensive" and Brent Council leader Muhammed Butt said the scheme was "an act of desperation".
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